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Advertising And Women, E-Cigarette For Women, E-Cigarettes, Electronic Cigarette For Women, Electronic Cigarettes, Lady e-Cigarettes, Marketing To Women, Products For Women, Vaping Vamps, Vaping Vamps e-Cigarettes, Vaping Vamps For Women, Women News Today in "absurd products arbitrarily marketed to women," we bring you ... the ladies-only electronic cigarette. For those of you who have been puffing away on e-cigs (battery-operated devices that vaporize a tobacco-flavored mixture to simulate smoking) designed for macho manly men, your smoking-like habit has finally with battery such as Acer CGR-B/6G8AW battery, Acer CGR-B/350AW battery, Acer Ferrari 1005 battery, Acer Extensa 5620G battery, Acer TravelMate 7720 battery, Acer BTP-BCA1 battery, Acer Aspire 5670 battery, Acer TravelMate 7510 battery, Acer Aspire 9420 battery, Acer Aspire One D210 battery, Acer Aspire One ZG5 battery, Acer Aspire One 571 battery been delivered from testosterone h*ll by Vaping Vamps. (We know that these electronic cigarettes are for ladies because of the purple designs adorning them.)
According to the company's website, entrepreneur Maria Verven founded Vaping Vamps after she quit drinking in 2011 and was helping her daughter quit smoking. The e-cigarettes are supposedly "designed specifically to help women quit smoking." And if the product's mission statement is to be believed, the e-cigarettes are targeted toward a very specific type of woman.
Jezebel's Anna Breslaw argues that the Vaping Vamps are problematic -- not because they're targeted to women, but because they don't offer anything new to consumers besides a "girly" package. She writes:
aside from the packaging, it doesn't look like the actual e-cigarette is tailored to suit the specific needs of women at all, who have a different quit process than men do and could undoubtedly benefit from a little innovation to make the device suit their needs specifically, rather than just include a number of "kissable" fruit flavors to vape with and such.
E-cigarettes are just the latest in a long line of products targeted to women, usually via pink or purple trim rather than features designed to fill any specifically female need. In the last five months alone, Fujitsu unveiled its "Floral Kiss" computer, Bic for Her pens caused a stir on Amazon and Honda announced its (bubblegum-colored) lady car, called "She's."
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